- Why should you attend
- Areas covered
- Who will benefit
The 21st century presents both threats and opportunities. The rate of change is accelerating at dizzying speed. Management, Engineering Roles in the Digital World havechanged the way we work, live and communicate in Organizations we live in a World of WE KNOW – CAN’T APPLY Circle. We know this huge shift can pose challenges for your role in an organization. We understand that started advancing and progressing your careers is important for you. That’s why we at Sales School have designed a professional certification that can make a difference in your life. Industry aligned, it can help you stand out from the crowd and highlight your capabilities. It can boost your credibility. It can transform you into a specialist in your field. Be a Leader in your Industry with an Edge by gaining knowledge about Key Account Management & Digital Marketing. - Be a Certified SALES COMPASS Professional. - Your Managerial & Digital Future awaits.
Key Account Management : Without strong Sales & Key Account Management Skills you can’t create new opportunities, penetrate new buying centres,inspire clients to pursue new ideas and possibilities, understand clients buying process, move opportunities forward, stand out against competition, make a compelling case for buying, present solutions, overcome objections and win new business. Digital Marketing: Becoming a Certified Level 1 Marketing Professional will ensure you are equipped with the tools and skills needed to create a cohesive, effective digital marketing strategy.
DAY 1: Key Account Management 1. Assessing your Professional Selling & Non-Selling Skills. 2. Understand Buying & Selling process. 2. How Key Accounts differentiate than normal Accounts. 3. What are Organizations expectation from a Key Account Manager. 4. Define key Accounts. 5. Types of key Accounts. 6. Your Role as a Key Account Manager. 7. Understand the key Account Management Process. 8. How to convert Average Revenue Customers into High Revenue Customers. 9. Assessing yourself on Key Account Managerial Skills. DAY 2: Digital Marketing 1. The Role of a Digital Specialist. 2. Introduction to Digital Marketing. 3. Trending skills to learn in Digital Marketing. 4. Digital Marketing Job Openings with Salary Expectations. 5. Digital marketing Customer Acquisition Funnel. 6. Demand Generation Vs Demand Fulfilment Sales Funnels. 7. Systems required to implement Digital Marketing Strategies Successfully. 8. Competitor Analysis. 9. How to choose Ideal Digital Marketing Platforms for Business. 10. Introduction to Adwords and SEO. 11. Introduction to Social Media Marketing. 12. LinkedIn profile Optimization for getting a Dream Job.
This 2-day Workshop ( May 12th & 13th) is open to * Business Owners. * MBA & Engineers (Freshers). * Sales Professionals. * Anyone responsible for developing and /or implementing a digital marketing strategy for their organization. * Anyone looking to pursue a career in Managing Key Accounts & Digital Marketing.
The Workshop fee of Rs 6500.00, can be paid using the below link.
Amar Reddy is the Founder Director of Sales School & Sales School Jobs.Com Private Limited, he has been with various organizations involved in business development, and development of human resources. He has been responsible for delivery of various programs in all categories of Sales Skill Building & Behavioral Programs.
He is a Subject matter expert in conducting Sales Maximization Program, Sales Management Development Programs, Sales Leadership Programs, Basic & Advanced Customer Service Skills, Leadership Skills, Attitude Change & Motivation; Train the Trainer & Master Trainer programs.
He has completed his Masters in Psychology, Management Studies with Specialization in Sales & Marketing and has more than 20 yrs experience in Sales Training, Coaching & Consulting.
He has been trained and certified on world class Sales certifications such as SPIN, TACK, Red Hat Sales Certification, Sales Train The Trainer and Sales Master Trainer Certifications.
He is a certified ‘A’ Level Trainer for conducting open workshops. And has conducted open programs for TSL (The School of Leadership) & ETKF Economic Times Knowledge Forum.
He has been with various Training Organizations such as NIS Sparta, Hero Mind Mine, Accord Consultants, TMI, Sales Lab, Idea 7, Sewells Group, Bodhi, Expert Solutions, VSS, Sales Excellence as a full time and associate consultant.
He has also supported more than 50 Sales Trainers PAN India in getting them associated with various Agencies and generating more than 3 crs business. Most of these trainers have joined MNC’s as full-time trainers and few of them have their own Training Organizations.
His main strength being program customization, process implementation and action plan.
He conducts programs in the areas such as Advanced Sales Process, Sell It Today Sell It Now, Field Sales Mgmt., Managing Key & Strategic Account, Retail/ Range Selling, Performance Coaching, Negotiation Skills…. Etc
He has conducted Workshops across industries such as Automotive, Retail, FMCG, IT, Service Sector, Real Estate, Educational Institutions, Government & PSU’s. His participants included Feet On Street, Sales Managers, Area Managers, Regional Sales Managers, Global Sales Managers, Sales Vice Presidents CEO’s and Small Business Entrepreneurs.
His client list (Conducted Workshops) includes organizations such as Red Hat, Volvo, Honda, TVS, HP, CF, Mahindra REVA / E2O, Hyundai, SMART retail, LG, Mahindra & Mahindra, Swaraj, HLL, HUL, Volvo, Godrej, Titan, Johnson & Johnson, Global Logix, Team Lease, SAIC, Manipal Group, SNAPON, E & Y, ICICI, NIIT, Team Lease, Snap-On, Airtel, Spice Telecom, Reliance, Home Lane, Common Floor, Wipro, TATA, LG, JTI, Titan, Tanishq, Franklin Templeton, Arvind Mills, Madura Garments, Café Coffee Day, Peter England, Sterling Resorts, Canara Bank, Indian Railways, IBM, Midas Care, HAL, BEML, BESCOM, KHB, KSRTC, BMTC, BSNL, Timken, BEL…etc. He has visited more than 50 prestigious colleges across the country for Skill building workshops and Guest Lectures.
He is passionate about Tennis player and coaches during his free time.
He stays with his family in Bengaluru.